WINSTON-SALEM, N.C.—The Deacon Club has announced that its annual membership renewal deadline will be moved from June 30 to May 31—beginning with May 31, 2017.
Since the launch of the Wake Will Campaign in 2013, Deacon Club donors have made a commitment to invest in Wake Forest Athletics at a level never before seen. The results are clear: enhanced facilities completed or underway for every program and forward momentum across the Athletic Department. With the extension of the Wake Will Campaign through 2020, the Deacon Club’s focus will expand to improving other areas of the student-athlete experience such as academic resources, nutrition and sports medicine. To fulfill the potential in each of these areas, the Athletic Department has analyzed how to best position its budget to maximize the resources provided to student-athletes.
While striving to continue providing a premier experience for student-athletes, the Athletic Department has increasingly made larger investments in summer school programming each year. With students now arriving on campus to start their college careers in June and July rather than July and August, resources for areas such as nutrition and strength training are now provided one month earlier than in years past. This transition has identified an area of improvement: to finalize annual budgets earlier. To uphold the responsibility to budget and invest the contributions donors make to the Deacon Club, it was determined that the best option was to move the Deacon Club annual membership renewal deadline to May 31.
In reviewing this matter with the Deacon Club Board of Directors and Athletic Advisory Council, these donors immediately identified growth opportunities that will now arise as part of this transition.
“Moving the Deacon Club annual membership renewal deadline to May 31 is a win-win for the Athletic Department as well as donors,” said Gaither Keener, President of the Deacon Club Board of Directors. “As a donor, it is oftentimes difficult to remember to make my donation by June 30 with all that goes on during the summer months including vacations and other activities taking precedence. The new May 31 deadline will help me, as well as countless other donors, ensure that my Deacon Club membership is renewed each year. In turn, our programs will benefit as fewer missed donations will lead to increased funds for the upcoming year.”
Additionally, due to the volume of gifts previously received University-wide in late June, acknowledgements and gift receipts were sent weeks later, oftentimes after the gift was a distant memory. This change will now allow the stewarding of each donor for their contribution in a more efficient and timely manner.
“We would like to thank our donors for their trust in us and for their continued investment in improving the experience of our student-athletes in the pursuit of excellence, both in competition and in the classroom,” said Barry Faircloth, Senior Associate Athletic Director for Development.
If you have any questions or concerns about the transition to this new renewal deadline, please see below for a list of FAQs or contact the Deacon Club by phone at (336) 758-5626 or by email at firstname.lastname@example.org.
Frequently Asked Questions
Q: Why is the Deacon Club making this change?
A: The Deacon Club has decided to move the annual membership renewal deadline to allow for improved budgeting and better donor service for end-of-year donations. As increasingly more student-athletes participate in summer school, there is a growing emphasis on finalizing budgets earlier in the year. Additionally, due to the volume of gifts previously received University-wide in late June, acknowledgements and gift receipts were sent weeks later, oftentimes after the gift was a distant memory. This change will now allow the processing and acknowledging of each contribution in a more efficient and timely manner.
Q: Who was involved in making this change?
A: As with all changes that affect Deacon Club membership, the Athletic Department relied on feedback and recommendations from the Deacon Club Board of Directors and Athletic Advisory Council.
Q: How will this change be communicated?
A: Deacon Club communications including mailings, email newsletters and the Gold Rush will include ongoing reminders.
Q: Does this change the start of the new membership year from July 1 to June 1?
A: No, each membership year will continue to begin on July 1.
Q: What happens if I am on payroll deduction or have a previously scheduled credit card deduction pledge that runs through June 30?
A: All pledges on credit card, bank draft/ACH deduction or payroll deduction plans previously scheduled to run through June 30 will be recognized and count for the membership year.